Best Beef Jerky: The Best Pick for Taste, Value, and Texture

Jack Link’s Original is the best beef jerky overall in Serious Eats’ blind test of 14 products, while Archer Country Grass-Fed won The Kitchn’s seven-brand tasting for savory flavor and a satisfying chew. Jack Link’s also has a published price of $2.00 per ounce in a 2025 online survey. For tenderness, sugar, sodium, and protein, compare the specific package label: brand-wide nutrition and current shelf prices are not established by these taste tests.
What is the highest rated beef jerky?
Among the tests in the supplied sources, Jack Link’s Original Beef Jerky is the highest-ranked overall: Serious Eats selected it as the winner of a blind tasting of 14 supermarket- and online-available products, including biltong. Its criteria favored beef-forward, smoky, peppery, savory flavor, a touch of sweetness, and a chew that was neither gristly nor excessively soft.
The Kitchn reached a different winner in a smaller comparison. Its five tasters assessed seven store-bought original-flavor jerkies and chose Archer Country Grass-Fed for savory, slightly smoky flavor and satisfying chew. The results answer slightly different questions: Jack Link’s won a broader 14-product blind test, while Archer Country Grass-Fed led a focused original-flavor tasting.
There is no single score shared by both reviews, and the supplied source notes do not provide numeric ratings to compare. Treat “highest rated” as test-specific. In the available head-to-head evidence, Jack Link’s is the overall pick by the larger blind test, and Archer is a credible alternative for the flavor and chew The Kitchn rewarded.

Which beef jerky tastes best overall?
Jack Link’s Original is the best-supported overall taste pick in the supplied research because it won Serious Eats’ blind test. The Kitchn’s result points to Archer Country Grass-Fed when the priority is a savory, slightly smoky profile with satisfying chew.
Those winners are not a contradiction. A tasting result reflects the products tested and the panel’s criteria. Serious Eats valued a beef-forward blend of smoke, pepper, savoriness, and some sweetness. The Kitchn reported its own panel’s preference for Archer’s savory, slightly smoky character. A shopper who prefers stronger pepper and a classic balanced profile has a reason to start with Jack Link’s; someone seeking the particular savory notes and chew described by The Kitchn has a reason to compare Archer.
Texture narrows the choice further. Serious Eats identified Archer Original as a less-chewy option, while The Kitchn described Whole Foods 365 Grass-Fed as especially tender. Those descriptions refer to particular products, not a guarantee about every flavor or package sold under each brand. The Kitchn also reported 5 grams of sugar per one-ounce serving for Whole Foods 365 Grass-Fed, a relevant trade-off for someone choosing tenderness while watching sugar.
The evidence does not establish winners for every taste category. The source summaries do not provide a full set of brand-by-brand ratings for sweet versus savory or mild versus spicy. A transparent scorecard shows where the evidence is firm and where it stops:
| Option | Taste and chew | Protein, sugar, sodium | Published price | Best fit and limitation |
|---|---|---|---|---|
| Jack Link’s Original | Serious Eats overall winner; test criteria favored beef-forward, smoky, peppery, savory flavor with some sweetness and a balanced chew | Not published in supplied tasting notes | $6.49 for 3.25 ounces, or $2.00 per ounce, in the 2025 online survey | Best-supported overall pick; survey price is online and store prices can include seller markup |
| Archer Country Grass-Fed | The Kitchn winner for savory, slightly smoky flavor and satisfying chew | Not published in supplied tasting notes | Not published in supplied sources | Strong pick for that flavor-and-chew profile; no comparable price supplied |
| Archer Original | Serious Eats identified it as a less-chewy option | Not published in supplied tasting notes | Not published in supplied sources | Texture option for people who prefer less chew; a taste-test texture note is not a full nutrition or value comparison |
| Whole Foods 365 Grass-Fed | The Kitchn described it as especially tender | 5 grams of sugar per one-ounce serving; protein and sodium not published in supplied notes | $9.39 for 3 ounces at the time of The Kitchn’s article | Tender texture; the cited price is historical, not a current shelf quote |
Which beef jerky is the best value per ounce?
Jack Link’s has the clearest documented value in the supplied sources: the 2025 Jerky Ingredients survey listed an online price of $6.49 for 3.25 ounces, or $2.00 per ounce. The same publisher classified prices at $3.00 per ounce and under as cheap, $3.01 to $4.00 as average, and above $4.00 as expensive. By that survey’s categories, the listed Jack Link’s price falls in the cheap range.
That figure is not a promise about a nearby store. Jerky Ingredients says its 2025 survey generally used online prices for bags between 2 and 4 ounces and warns that store prices can include seller markups. The Kitchn’s tasting prices ranged from $4 to $18, with most products around $8 at the time; its Whole Foods 365 listing was $9.39 for 3 ounces. These are historical tasting prices, not current shelf prices, and the supplied notes do not give matching package sizes and prices for every brand.
Compare unit prices on the packages in front of you. Divide the displayed price by the package ounces, then compare products in the same flavor and style where possible. A bulk bag is a better deal only if its per-ounce price is lower; a larger pack alone proves nothing. When the source data do not include a current price, the table marks it as not published rather than filling the gap.
Is beef jerky actually healthy, and what should I check on the label?
Beef jerky’s healthfulness depends on its nutrition label and serving size; the supplied taste tests do not establish that one brand is healthiest. Compare protein, sugars, and sodium per serving on the exact product you plan to buy, and check how many ounces the label counts as one serving.
Serving size is the hinge. A number listed for one ounce cannot be compared fairly with a number listed for a different portion until both are put on the same basis. The Kitchn’s Whole Foods 365 example reports 5 grams of sugar per one-ounce serving, which makes the serving reference clear; it does not provide a complete brand-to-brand nutrition table in the supplied notes.
USDA FoodData Central is a broad food-composition resource with datasets for analyzed foods, survey foods, and branded products. Its Global Branded Food Products Database contains label-derived nutrition information and is updated monthly, but the USDA describes the branded data as coming through a public-private partnership. For an individual bag, use its current label to compare protein, sugars, and sodium; a database entry and an older review may not reflect a changed recipe or package.
A practical label check has four parts: compare the serving size first, then protein, sugars, and sodium on that same serving basis. For value, add the package price per ounce. This keeps a tender, sweeter product from seeming equivalent to a drier or more savory choice when either its serving size or price differs.
Frequently Asked Questions
Who is the king of beef jerky?
There is no single official title in the sources. Serious Eats named Jack Link’s Original its overall winner among 14 tested products, while The Kitchn chose Archer Country Grass-Fed from seven original-flavor jerkies.
Which brands make tender jerky instead of tough, dry strips?
The Kitchn described Whole Foods 365 Grass-Fed as especially tender. Serious Eats identified Archer Original as a less-chewy option; these are distinct texture descriptions, so check the product and flavor rather than assuming every product from a brand feels the same.
How do popular grocery-store jerky brands compare for flavor, texture, protein, and price?
The supplied tastings compare flavor and texture: Serious Eats favored Jack Link’s Original overall, and The Kitchn favored Archer Country Grass-Fed for savory, slightly smoky flavor and satisfying chew. The available sources do not provide a complete, like-for-like set of protein figures or current grocery shelf prices across those brands. Check product labels and the shelf price per ounce to make those comparisons.
